Radfield Home Care have had an extremely busy and successful first year in franchising since the launch of their specialist elderly home care franchise last year.
Radfield Home Care is a family-owned company established in 2008 by brother and sister team Dr. Hannah MacKechnie and Alex Green. Following in the footsteps of their parents who set up Radfield Residential Home in 1982 they have created a brand that has innovated with the changing times and which focuses on the private elderly care market place.
Hannah & Alex grew up living alongside the elderly residents in the care home their parents owned and ran in Shrewsbury, Shropshire and this gave them a true understanding of the needs of people as they grow older. After qualifying and working as a GP, Hannah realised that there was a gap in the market a specialist elderly home care provider that has quality at its heart.
In March 2008, Alex and Hannah established Radfield Home Care and moved into their first office in Shrewsbury, where the branch is still located. Over the subsequent years they opened a further three branches in quick succession, creating a network of four company owned branches across Cheshire, Staffordshire, Worcestershire and Shropshire.
With an established brand in the Home Care sector, In 2016 Hannah & Alex created the Radfield Home Care Franchise opportunity for others to replicate their success in their local area. The franchise offers a recession resistant business providing vital services to the private elderly care market for which demand is continuing to outstrip supply.
Since the launch of the franchise opportunity the business has been overwhelmed by the level of interest, and within the first six months, five franchisees were on board, all now successfully launching their branches across the UK, with more in the pipeline.
Dr Hannah MacKechnie comments, “It is not often that a business can say that it has doubled its number of branches in 6 months! We believe this has been due to the unique elements of our business model and our straight talking, honest and passionate approach that has really resonated with the people we meet.”