Hello and welcome to 

EWIF London.


I’m Anne-Marie Martin and I’m the franchisor of diddi dance. I’ve been involved in franchising for 10 years now and currently have 42 franchisees across the UK within the diddi dance network. I trained as a professional dancer and teacher before launching a preschool dance business in 2003. After its success locally I decided to franchise the concept in 2006.

I’ve been running the London regional meetings now for over a year welcoming many members and non-members to our sessions. This makes for a very diverse and interesting setting where service providers, franchisors, franchisees and those thinking of buying into a franchise network or franchising their own business can gain valuable advice, guidance and best practice tips.

I always aim to run very open and honest meetings in a warm and friendly setting focusing on many different topics from the latest NatWest survey results and franchisees feedback surveys to social media discussions and open forum round tables. We’ve had many guest speakers from all areas of franchising and look forward to many more in the future. Being part of an organisation that is so supportive and encouraging means members can gain vital advice from people who have years of experience.

Next Meeting Date 

Date: TBC

Venue: TBC

Timing: TBC

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What our attendees say…

“Great to share experiences and ideas.” – Stephen Leibo, NatWest

“I find EWIF meetings so helpful and enjoyable. Franchising is a great way to work for yourself and so the more I can do to help other women follow this path, the better.” – Sally Findlay, Recognition Express Mid Surrey

“A great resource for women in franchising.” – Evelyn Mackinnon, Hoop

Photos of our EWIF London Regional Meetings