A part-time theatre school franchise has joined the ranks of the elite after their own franchisees provided feedback for an industry survey.

In the Smith & Henderson survey, Razzamataz Theatre Schools was scored so highly that they joined a group of elite franchisors and have received a 5 Star Franchise Satisfaction Award.

“We produce a benchmark information by comparing results of franchisors of a similar size,” says Smith & Henderson. “Razzamataz results were higher than the benchmark average for the 5 key areas of the Survey. Therefore, I am delighted that you have received the 5 Star Franchise Satisfaction award, which is awarded to an elite group of franchisors throughout the year.”

Smith & Henderson were founded in 2011 with the vision to be the most innovative provider of employee and customer feedback solutions. They work with more than 120 clients from the private and public sector.

This is the second year that Razzamataz have entered the survey as Denise Hutton-Gosney, MD and Founder explains: “As a franchisor, it is important that we not only attract new franchisees but also keep our current ones happy and motivated. We are delighted that the results reflect the efforts we put in to making sure that our training and continued support is of very high quality.”

When compared to the industry average, the Razzamataz results were considerably higher. Head Office Support came in at 17% above average, The Brand was 15% above average and Training and Support, Valuing Ideas and General Satisfaction were 13% above average. “We have so many opportunities to share best practice, regular trainings, webinars and points of contact,” was just one of the comments received to go with the statistics.

As well as beating industry standards, Razzamataz scored top marks of 100% in a number of areas including the Products and Services offered, Going the Extra Mile and opportunities to Expand the Business.

As with all businesses, the franchisees face their own challenges including budgeting, growth and competition. Razzamataz has acknowledged these challenges and is bringing out a new BMS that will help to alleviate many of these problems as well as working with a range of consultants in all areas of business.



“The results of the survey are a real group effort from the Head Office team based in Penrith through to all the many consultants we work with on a regular basis,” says Denise. “As a business, it is important that we continually evolve and examine best practice to make sure we remain a market leader.”

There are almost 50 part-time Razzamataz schools up and down the UK with Principals coming from a wide range of backgrounds, achieving successful businesses that fit flexibly around their lifestyles.

The flexibility to be a mum and run a business, job satisfaction and fulfilling a passion while earning money were among the best things about owning a Razzamataz franchise according to the survey.

Being part of a franchise has enabled many people to launch their own successful theatre schools even if they have not got any business background or contacts in the performing arts industry. Razzamataz Principals include teachers, stay at home parents, young graduates and retired performers. The on-going training and webinars, strong network and support systems were also highlighted and praised for allowing franchisees to succeed.

To find out if franchising is the right option, the Head Office run Discovery Den days across the UK where potential franchisees get a chance to meet the team, find out more about franchising in general and discover what it is like to run a part-time theatre school.

To find out more, contact Suzie McCafferty on E:suzie@razzamataz.co.uk or call 07793 054 233. For more details visit: www.razzamataz.co.uk