Farrah Rose of The Franchising Centre had her expertise in international franchising recognised recently when she was chosen to speak at the Microsoft retail conference in Las Vegas.
The Retail Realm Partner and User Conference draws partners and users of Microsoft’s retail software from all around the globe and gives their senior management the chance to get direct feedback about their products from users and resellers. With her unrivalled experience in retail and international franchising, Rose was asked to address the audience on international growth and new routes to market.
Rose commented “Apart from the honour of being chosen to represent the global franchise industry at this high level event, it was a fascinating insight into how a major corporate like Microsoft operates. Here we had senior management meeting face to face with their customers to address specific questions and find solutions.”
Rose has over thirty years’ experience in international franchising working with companies large and small to guide their international growth. She can be contacted at The Franchising Centre.
The Franchising Centre,
York, +44 (0)1904 561598,