Award Sponsor - Children's Activities Association
Raising standards. Supporting businesses. Protecting children.
The children’s activities sector is vibrant, diverse, and growing. But it has historically operated without consistent regulation. That’s where the Children’s Activities Association steps in.
As an industry-led, not-for-profit organisation, the CAA is the voice of the children’s activities sector, working with over 2,000 providers across the UK to raise standards, promote best practice, and support sustainable business growth.
From independent class providers to large franchise networks, the CAA brings the sector together, offering guidance, resources, and a recognised benchmark for safeguarding, wellbeing, and operational excellence.
Why we’re sponsoring the EWiF Awards
At the CAA, we believe that safe, high-quality children’s activities start with strong, supported businesses.
We are passionate about empowering providers, many of whom are women, to build successful, sustainable businesses while delivering exceptional experiences for children and families.
The EWiF Awards celebrate the achievements of women across franchising and business. By sponsoring these awards, we are proud to support a community that shares our values of growth, collaboration, and raising standards.
Supporting the sector
The CAA exists to bring clarity and confidence to an otherwise unregulated industry.
Through its membership, training, and accreditation pathways, the association helps providers demonstrate that they meet rigorous standards in areas such as safeguarding, compliance, and delivery.
The CAA Certified and Accredited badges give parents, schools, and venues peace of mind. A clear signal that a provider is committed to best practice and continuous improvement.
Alongside this, the CAA provides a thriving community of like-minded professionals, offering networking, events, expert advice, and practical resources to help businesses grow with confidence.
About the Children’s Activities Association
The Children’s Activities Association is the first industry-led organisation dedicated to raising standards across all organised children’s activities in the UK.
Its mission is simple: to create safer environments for children while supporting the success and growth of the businesses that serve them.